The Automatic Play Ball
PurrPlay™
Rolls, jumps, and keeps them chasing — even when you can't.
A smart rolling ball that senses obstacles, changes direction, and jumps on its own — giving your cat an energetic play partner any time of day.
- Auto obstacle-sensing keeps it rolling freely around furniture
- Unpredictable rolling and jumping motion mimics real prey
- Hidden USB charging port for effortless recharging
Free shipping
USB rechargeable
30-night risk-free home trial
3×
more active play time reported by owners, on average
Why it matters
Play is when cats feel most alive.
Indoor cats miss the unpredictable chase of the hunt — the sudden dart, the changing direction, the thrill of catching something that fights back.
PurrPlay moves like real prey: rolling, pausing, darting off in a new direction. A few minutes a day keeps the mind sharp and the body moving.
Engineered for the way cats play
Six reasons they'll keep coming back.
Moves like real prey
Unpredictable rolling and sudden direction changes mimic the chase, keeping instincts sharp and engaged.
Bursts of real exercise
Short, energetic play sessions help burn off extra energy — especially useful for indoor-only cats.
Senses its surroundings
Built-in sensors detect walls and furniture, so it keeps rolling freely instead of getting stuck in a corner.
Effortless recharging
A hidden USB port means no batteries to replace — just plug in and go.
Durable, easy to clean
A tough silicone shell shrugs off bites, drops, and daily play, and wipes clean in seconds.
Solo play, covered
Keeps them entertained through the workday, so playtime doesn't only happen when you're home.
Built to move unpredictably.
Real prey doesn't roll in a straight line. PurrPlay changes speed and direction at random, keeping your cat guessing — and pouncing — the way nature intended.
Knows where the walls are.
Built-in sensors detect obstacles and furniture, steering the ball back into open play space instead of leaving it stuck against a wall.
Charges in a hidden port.
A discreet USB port tucks away the cord, so charging is as simple as plugging in overnight.
Built to take a beating.
A durable, skin-safe silicone shell handles bites, scratches, and drops without cracking — and wipes clean in seconds.
Made for every cat
From the fluffiest Persian to the boldest Bengal.
Every cat shares the same instinct to chase — and PurrPlay is tuned for all of them.
…and every wonderful mix in between.
An honest comparison
Why it costs what it costs.
Good to know
Questions, answered.
Still wondering about something? Our team of cat people replies within a day.
Talk to usWill it catch my cat's interest right away?
Most cats investigate within the first few minutes — the unpredictable movement is what draws them in. If yours is shy, start it rolling nearby rather than right in front of them.
How long does it take to charge?
A full charge takes about 2 hours and typically powers several days of shorter play sessions, depending on use.
Will it get stuck under furniture?
Built-in sensors detect walls and obstacles, steering it back toward open space — though very low gaps under furniture are best blocked off.
Is it safe if my cat bites it?
Yes — the shell is a durable, skin-safe silicone designed to handle regular biting and pouncing.
Can I use it unsupervised?
It's designed for independent play, but as with any small toy, we recommend an occasional check-in, especially with kittens.
What about the 30-night trial?
Every PurrPlay comes with a 30-night home trial. If your cat isn't won over, send it back for a full refund and we'll cover return shipping.
Mimi Cat Living
Play that never sits still.
Give your cat a playmate that moves like real prey — rolling, dodging, and jumping, even when you're not home. Backed by a 30-night trial.
Shop PurrPlay
PurrPlay™ — Automatic Rolling Cat Ball